This team analyses data from a range of sources and turns it into actionable insights for the wider business. By doing this, they help us better understand the thing that matters most: the customer.
Experts in their field, they play an incredibly influential role. Not least because of the leading-edge tools they have at their fingertips; tools like Unica, the marketing software that can deliver personalised experiences across multiple channels. The team’s insights shape every aspect of our marketing strategy. From promotions to advertising, they’re involved in the planning, execution and evaluation of all our big campaigns. It’s work that has a real impact on our bottom line.
Guardians of the Argos brand, this team is responsible for our above-the-line communications. Whether it’s a TV advert, an email or an online banner, they ensure every communication that bears our name is consistent and compelling.
A truly multi-channel team, they also have responsibility for our own brand products and publications (including the Argos catalogue). Digital is a big focus. They’re closely aligned with our digital teams – and that partnership is only set to strengthen.
This team is responsible for product promotions, our media strategy and all forms of in-store marketing (including signage and point of sale). Working across a range of channels, they play a big part in shaping the customer experience as well as our sales. In today’s competitive environment, we look to them to build customer engagement with (and brand loyalty to) Argos.
Good is not good enough. We’re always looking to improve the customer experience – whether it’s in-store, online or, increasingly, both. That’s why this team is so important.
Collating feedback from a wide range of sources, they map out the customer journey and identify areas where we can improve. Put simply, they ensure we deliver a superior experience across every channel.
Argos has the largest in-house photographic studio in the UK. It’s a fast-moving environment that will see you using state-of-the-art equipment and bringing your creativity to a wide range of shoots. Collaborating with a vibrant team of photographers, stylists and set builders, you’ll ensure we deliver shots that stand out from the crowd.